by Josie Carter | Advertising, Digital Marketing, Practice Management
First Impressions are Everything When potential patients visit your website, it’s critical your visitors understand what makes your practice one-of-a-kind from the start. Your practice has many options on achieving clarity, like designing an engaging logo, displaying...
by Josie Carter | Advertising, Digital Marketing, SEO, Website
The Whole is Greater than the Sum of its Parts All dental practices understand the importance of dental practice marketing. When executed correctly, it brings new patients, more business, and even helps to strengthen bonds with long-time patients. Dental practice...
by Josie Carter | Advertising, Analytics & Reporting, Digital Marketing, SEO
Traditional vs. Digital Marketing: What’s the Difference? When it comes to traditional vs. digital marketing, your decision should be based on the medium you’d want your patients to see your message. While traditional marketing uses classic media scopes like print...
by Josie Carter | Advertising, Digital Marketing
The Importance of Defining your Dental Target Audience It’s most likely that a lot of your potential patients are looking for two main things in their dentistry decision-making process: the location and a list of the services offered. The reality of your marketing is...
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